Fashion & Innovation are two strong words that can never walk apart.
We created a new word to show that real transformation takes place through connections and forward thoughts. Our global platform connects voices from the fashion & innovation ecosystems, inspiring an entrepreneurial mindset, combining creative minds, and encouraging a more sustainable & inclusive industry.
The Fashion Industry inspires. Technology Facilitates. Entrepreneurship Makes It Happen. Together, they multiply their effect. When these universes join, the impossible becomes possible. If you want to be avant-garde, you need to join other restless minds to achieve a stronger impact. The place where all changemakers & entrepreneurs come together to rewrite the future of fashion is here.
Since 2018, we have hosted over 500 of fashion’s leading innovators to audiences representing 120 countries. Respected voices like Diane Von Furstenberg, Susan Rockefeller, Kenneth Cole, Julie Gilhart, Fern Mallis, Steve Aoki, Steve Madden, Rachel Zoe, Donna Karan, Tonne Goodman, Coco Rocha, Oskar Metsavaht, Mara
Hoffman, Miroslava Duma, and many more have shared knowledge through our platform.
Institutions like the United Nations, Parsons, LIM College, and FIT; brands including
Louis Vuitton, Levi’s, Nasa, IBM, Google, and UPS; and media channels such as Business of Fashion, WWD, Forbes, Fast Company, Refinery29, and VOGUE, have all supported our vision.
Through these global conversations, we inspire and ignite revolutionary actions and change across our industry. Fashinnovation crosses boundaries and amplifies topics including sustainable development goals, social impact, diversity and inclusion, entrepreneurship, connectivity and new technologies all seen through the lens of innovation.
& CEO’s hosted
We mix traditional enterprises with fashion tech startups & emerging brands.
Fashinnovation connects the necessities and problems of the Fashion Industry with solutions through events and networking.
Our mission is to be the global thought leader for the fashion industry in fostering innovation. Entrepreneurial minds are protagonists in the urgent transformations of the fashion world. Promoting connections that inspire change is the key that paves the way for real innovations.
Marcelo & Jordana Guimaraes, husband and wife,
are the founders of Fashinnovation. Marcelo has been in the entrepreneurial ecosystem throughout his life, always dealing with enterprises incorporating innovations and technology. Jordana has been
in the fashion industry, in the marketing and public relations department.
When Marcelo presented a thought to Jordana of developing an event to assemble a group of diverse entrepreneurs to inspire via panel talks, and followed it up with one simple question: “Would it make sense to mix enterprises and technology with the world of fashion?”. With where Fashion is headed today, Jordana jumped at the opportunity to share ideas with him, which in turn launched Fashinnovation.
Our values are the shining light from our brand’s soul.
They define what we are, what we do, how we think and act.
We like to think ahead, to imagine how we can do something differently, to break down imaginary barriers.
Our restlessness makes us who we are. Thinking ahead necessarily involves questioning something that is ahead of us right now.
We all want to succeed. We all want our business to prosper. The question is the positive impact
we’re promoting as a result of a job and if we’re doing it with our heart and soul.
Einstein once said that “The definition of genius is taking out the complex and making it simple”.
We’re not geniuses, but we really believe that simplifying is good for our business and for our relations.
No technology will ever be greater than the potential of connected human beings.
We believe that our relationships have the power to promote changes in the world.
We’re all one and we came from the same place. We see beauty and power in diversity and we work hard to be inclusive in everything we do.
Inspiration and knowledge are everywhere. We like and seek to be surrounded by universes different from ours.
Entrepreneurship is not easy. Moving forward is often tough, but it is necessary.
Our words, stories and examples bring courage and emotional fuel. Giving up is not an option.
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