Francois Souchet is BPCM.’s Global Head of Sustainability and Impact. He helps brands craft ambitious impact strategies, drives meaningful progress, and engages their audience alongside their journey. Before joining the agency, he initiated and led Make Fashion Circular at the Ellen MacArthur Foundation, establishing it as a truly disruptive force within the fashion industry, championing circularity. He has a long experience in advising organizations across sectors and geographies on circular economy and strategy.