Working close to the team, understanding the fabric and the whole production process were just some of the important highlights the three sisters that founded GROUNDTRUTH talked about on this panel. Jessica Michault, Editor-a-Large at ODDA Magazine guided the conversation with Sophia Scott, Georgia Scott & Nina Scott about how to leave a positive impact on the business. Speakers also discussed how to bring awareness and education to the market while having a profitable business with growth prospects.
GROUNDTRUTH grew from the sisters’ shared belief in the power of collaboration, and their drive to protect people and nurture the planet. They developed GROUNDTRUTH’s concept, which evolved through their experiences on the road, in the field and in business. Together, they saw the opportunity to design problem-solving travel goods that drive positive change: reducing plastic pollution and improving people’s lives.
Jessica Michault is a journalist and a Fashion consultant. She is also the Executive Editor of the biannual fashion bible ODDA Magazine. She has worked with Miu Miu, Boucheron, Mulberry, and the Puig group and her articles have been published in The New York Times, Business of Fashion, and throughout multiple Vogue magazines across the globe, to name a few.
The latest in fashion and innovation trends
– Receive amazing & timely content
Your request has been received successfully