Sean Kernan in Mind Cafe
Bringing different leaders and perspectives can trigger unexpected connections. How can we get marketing insights and inspiration from corporative businesses outside the fashion industry? And, furthermore, how can we put passion and purpose into the work? In this panel, we’ll discuss the answers to these questions.
Speaker: Raja Rajamannar – Chief Marketing & Communications Officer, and President, Mastercard
Moderator: Manasa Gogineni – Freelance Journalist & Oxford University Post-Grad
Raja Rajamannar is leading Mastercard’s innovative marketing transformation, including the development of its Priceless experiential platforms and the creation and deployment of cutting-edge
marketing-led business models. He continues to evolve the brand’s identity, pioneering Mastercard’s transition to a symbol brand and launching its breakthrough sonic architecture.
Raja serves as President of the World Federation of Advertisers. In 2021, he was listed in the top five of Forbes’ World’s Most Influential CMOs and named Adweek’s Grand Brand Genius. He is among Business Insider’s Top 25 World’s Most Innovative CMOs and has been named ANA Educational Foundation’s Marketer of the Year. He is the author of the Wall Street Journal best-selling book “Quantum Marketing.”
Manasa Gogineni is a journalist and Oxford University graduate student fascinated by technology trends and their social impact. Previously, she ran a fashion blog while writing for organizations like VentureBeat, the Clayman Institute for Gender Research, and Women’s StartUp Lab.
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